Posts Tagged: marketing collateral best practices

Survey Shows How B2B Buyers Consume Marketing Content

B2B Marketing Technology Content

While this survey focuses on technology buyers, we believe it has broader applicability to B2B marketers looking to influence the large deal decision-making process. The Eccolo Media 2014 B2B Technology Content Survey Report is a unique resource aimed at technology marketers struggling to understand how marketing content consumption needs are evolving. They surveyed 503 managers,… Read More